Once your effects are published, you can track how they perform through analytics, and generate shareable links for your friends and fans to use. When you’re ready, you can submit your own effects for approval and use Effect House’s effect management portal to view and track your effects. Once you’ve downloaded Effect House, you’ll have access to guides, tutorials, templates, and other community resources that will help you in your effect creation journey.
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To get started, log in with your TikTok account and download Effect House.
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This new platform is for beginners all the way up to professional designers - folks of many skill sets can visit Effect House and make their own effects. You can create, publish, and share dynamic effects that can be used by TikTok users around the world. What Is Effect House?Įffect House is a platform that allows people to design and develop Community Effects for TikTok. Out of an abundance of caution, some effects, such as those depicting alcohol, may be ineligible to appear in the Effect Tray as we keep the breadth of our audience top of mind.On TikTok, there are so many ways to express your creativity - creating short-form videos, hosting LIVEs, and now, with Effect House. Or, if we see an effect being used in a way that violates our Community Guidelines, we will remove the effect and violative videos we identify that used it. If we determine an effect was incorrectly approved, we will remove the effect and videos that feature it. While we strive to proactively identify and remove violative content, our community can also report effects they believe are not in line with our policies using the 'Report Effect' feature.
If we identify a violative effect, we will remove it and notify the effect's creator. For instance, we don't allow effects that promote colorism or negative stereotypes against protected groups, nor do we allow effects that depict cosmetic surgery, such as lip fillers, or encourage scrutiny of someone's appearance.Īll submitted effects will be reviewed by our Trust and Safety team to help ensure they adhere to our policies before they're released to the broader TikTok community. In addition to our Community Guidelines, effects must follow our Effect Guidelines, which outline additional policies aimed at helping everyone on TikTok feel welcome and empowered to create exactly as they are. We're focused on fostering a safe, authentic, and inclusive environment for our global community to create and engage with effects. Keeping safety and inclusivity at the heart of creative effects
Through the expansion of the Effect House beta, we're looking forward to seeing more of the world's creative builders develop engaging and exciting effects for our global community. To date, more than 450 effect creators have published effects on TikTok, inspiring the creation of more than 1.5 billion videos and garnering over 600 billion views globally. Inspiring joy and creativity with Community EffectsĮffect creators have already inspired a world of joy, creativity, and entertainment with the effects they have made throughout the early beta for Effect House. Effect House has been in closed beta since last fall, and today we're excited to open the beta to all creators, designers, and developers from around the world, inviting them to imagine new frontiers for TikTok's effects universe.Įffect House offers tools and learning resources, equipping creators with intuitive design and development technologies that would empower them to build immersive and dynamic effects for TikTok's global community. To expand what's possible with effects, we created Effect House - a platform that allows anyone to build Community Effects for TikTok. Whether you’re teleporting into new worlds with Green Screen or freeze-framing with Time Warp Scan, creative effects empower creators to express themselves, entertain, and share stories through a wide array of engaging and immersive formats. Welcome to Effect House #effecthouse ♬ original sound - TikTokĬreative effects are part of what makes it so fun to create on TikTok. Now anyone can create vibrant effects for TikTok.